William Morris Blackthorn Upholstery Fabric
Durability 12,000–100,000+ double rubs by cloth · Width 54–56" · Pattern repeat 24" × 28.2", straight match · Printed to order — allow 2–4 weeks
Free US shipping on orders $100+
Order a fabric swatch before you buy - see the color and feel the fabric in person.
Recover a chair in William Morris Blackthorn upholstery fabric, printed to order by the yard in seven colorways and six cloths. Blackthorn is almost always filed under William Morris, and it came out of his workshop - but it was drawn in 1892 by John Henry Dearle, Morris & Co.'s chief designer, who layered hawthorn blossom, fritillary and violet into a dense millefleurs ground. It reads as texture from across a room and rewards you up close.
Carefully reconstructed from the original and recolored in our studio with exclusive Whimsy & Mojo palettes.
Six cloths, so you can match the fabric to the job.
- Recycled Canvas is the most hard-wearing we offer - past 100,000 double rubs, woven from REPREVE recycled fiber, and the honest answer for a house with children and dogs.
- Lustre Velvet is a woven velvet with a short dense pile and a soft sheen, and the more durable of our two velvets at 80,000+ double rubs.
- Performance Velvet is a deep knitted pile, stain-resistant and rated past 50,000 double rubs, with the forgiving give that makes tight upholstery easier to pull.
- Cotton Denim is a sturdy 11.7 oz cotton well suited to seats, benches and ottomans.
- Performance Linen has the look and slub of linen without the upkeep, at its best on cushions, chair seats and sunny rooms.
- European Linen is pure linen woven from Western European flax, the refined end of the range and lovely on headboards, cushions and drapery where the look leads.
Pattern repeat 24" across × 28.2" vertical, straight match. Blackthorn is drawn at a generous scale, which is what lets the pattern carry across a chair back or a curtain panel. Our yardage guide below is calculated for that repeat, with the matching allowance already counted in.
Every yard is printed to order, then inspected and shipped to you from our studio.
Perfect for:
- Accent chairs, wingbacks and roll-arm chairs
- Dining chair seats and backs
- Ottomans, benches and window seats
- Headboards and upholstered panels
- Cushion covers and throw pillows
- Heavyweight drapery and roman shades
Need this pattern at a different scale for your project? We print to order - get in touch before you buy and we will confirm what is possible.
Which Fabric Should I Choose?
A sofa, or a chair the family actually sits in. Recycled Canvas or Performance Velvet. Both are built for daily use, both resist stains, and both will still look right in five years.
A dining chair. Lustre Velvet or Cotton Denim. Dining seats take concentrated wear in a small area, so let abrasion lead the choice.
An occasional chair, a headboard, a piece admired more than used. European Linen. It is the loveliest cloth here and it deserves a gentle life.
A covered porch or a sunroom. Recycled Canvas. Nothing else here is happy in weather.
Choosing between the two velvets? Performance Velvet is a knitted pile — deeper, softer, with give that makes tight upholstery easier to pull. Lustre Velvet is woven — shorter, crisper, more tailored, with a soft sheen, and it wears longer.
Not sure? Order the swatch set. Color, weight and the way a pile catches light are things the hand knows before the eye does.
Fabric Details
| Fabric | Cloth | Double rubs | Best for |
|---|---|---|---|
| Recycled Canvas | 100% polyester 50% REPREVE® 7.1 oz · 54" |
100,000+ | Sofas, dining chairs, outdoor cushions, playrooms |
| Lustre Velvet | 100% polyester 9.2 oz · 54" |
80,000+ | Dining chairs, wingbacks, ottomans, tailored work |
| Performance Velvet | 100% polyester 11.5 oz · 54" |
50,000+ | Armchairs, sofas, ottomans, headboards |
| European Linen | 100% linen 10.6 oz · 54" |
27,000 | Occasional chairs, headboards, drapery |
| Performance Linen | 100% polyester 7.6 oz · 54" |
21,000+ | Cushions, chair seats, headboards, sunny rooms |
| Cotton Denim | 100% cotton 11.7 oz · 56" |
12,000 | Chair seats, ottomans, benches, slipcovers |
Double rubs are Wyzenbeek, cotton duck abradant — the stricter of the two industry tests.
Recycled Canvas — Our workhorse. A tight plain weave spun from recycled bottles, with the highest abrasion resistance of anything we print and enough weather tolerance for a covered porch.
Lustre Velvet — A woven velvet with a short, dense pile and a soft sheen that shifts as you move around it. Crisper and more tailored than the knitted velvet, and the more durable of our velvet pair.
Performance Velvet — A dense knitted velvet with a deep, light-catching pile and real give. Stain-resistant and hard-wearing, with the forgiving stretch that makes tight upholstery far easier to pull.
European Linen — Pure linen woven from Western European flax, the benchmark for upholstery linen. Substantial, cool to the touch, and it softens rather than wears. The most beautiful cloth we offer, and the one that asks the most of you.
Performance Linen — The look and slub of linen without the upkeep. Resists stains, creasing and fading, and shrugs off sunlight.
Cotton Denim — A true cotton denim: sturdy, honest and substantial, with a matte surface that takes pattern crisply and softens handsomely with use.
How Much Do I Need?
Pattern repeat: 24" across × 28.2" vertical, straight match. Blackthorn is drawn at a generous scale, which is what lets the pattern read properly across a chair back. Every panel of a piece — seat, inside back, outside back, each arm — begins at the same point in the pattern. The trade allowance for a repeat of 28" or more is 30% above plain-fabric yardage.
The figures below already include that 30%. They are what you order, not a starting point.
| Drop-in dining chair pad | 1 yd |
| Dining chair, seat and back | 2–2½ yd |
| Footstool or small ottoman | 2–2½ yd |
| Large ottoman | 4 yd |
| Bench, 48" | 3¼ yd |
| Headboard, queen | 5½–6½ yd |
| Occasional / slipper chair | 5½–6½ yd |
| Standard armchair | 6½–8 yd |
| Wingback armchair | 8–9 yd |
| Loveseat | 13–15½ yd |
| Sofa, three-seat | 18–21 yd |
| Cushion cover, 20" | 1 yd |
Order the whole project in one length. Fabric is printed to order in runs, and a second length ordered weeks later may not match the first exactly. A little extra is always welcome — the offcuts make cushions.
Working with an upholsterer? Give them the repeat — 24" × 28.2", straight match — and ask for a yardage figure before you order. They will measure your actual frame and account for how your particular piece is cut, which no table can do.
Understanding the Durability Numbers
A double rub is one back-and-forth pass of an abrading pad across the cloth. It is the industry's measure of how a fabric survives being sat on.
| Rating | Suitable for |
|---|---|
| 3,000–9,000 | Decorative only — cushions, drapery |
| 9,000–15,000 | Light domestic use |
| 15,000–30,000 | General domestic use |
| 30,000+ | Heavy domestic and light commercial |
Two figures are commonly quoted. Cotton duck is the stricter abradant and the one we publish, because it is the conservative number. Wire-screen figures are always higher and we do not lead with them.
For context: a well-used family sofa is generally specified at 15,000 double rubs or above. Every fabric on this listing clears that except Cotton Denim, which we recommend for seats, benches and ottomans rather than sofas.
Care & Shrinkage
| Fabric | Wash | Shrinkage |
|---|---|---|
| European Linen | Warm or cool, gentle, max 100°F · tumble low, remove damp · no bleach | 9–11% length 3–5% width |
| Performance Velvet | Cool, gentle, separately · tumble low, remove promptly · no dry clean | 1–3.5% length 0–1.5% width |
| Lustre Velvet | Cool, gentle, separately · tumble low · dry clean fine | 0–1% — effectively stable |
| Performance Linen | Cool, gentle, separately · tumble low · dry clean optional | 1.5–3% length 0–2% width |
| Recycled Canvas | Cool, gentle · tumble low | 0–3% length 0–1% width |
| Cotton Denim | Cool, gentle · tumble low · finish raw edges first | 6–9% length 1–2% width |
European Linen shrinks 9–11% in length. On a five-yard order that is most of half a yard. Pre-wash before cutting, or have it professionally shrunk. The same applies to Cotton Denim at 6–9%.
Upholstery is not usually washed once made up. Vacuum with a brush attachment, blot spills promptly rather than rubbing, and have the piece professionally cleaned when it needs it. The instructions above matter most for loose covers and cushion covers, and for pre-washing the two natural-fiber bases before you cut.
On velvet: brush the pile in one direction and keep it consistent across every panel of a piece, or the color will read differently from one side to the other.
Color & Print
Every yard is printed to order. Color is rendered beautifully but no screen is a reliable guide — a monitor emits light, cloth reflects it, and the two never agree. Order a swatch before you order upholstery yardage.
Velvet reads differently again: pile catches light, so the same color looks deeper from one angle and lighter from another. This is the point of velvet, and it is why a swatch matters more here than anywhere else.
Small variations in color density between print runs are normal in digital textile printing. Order all the yardage for one project in a single length so every panel comes from the same run.
Made to Order
Every length is printed for you, inspected and finished by hand in our studio before it ships. Please allow 2–4 weeks.
Planning a piece for the holidays? Order by 15 October, and allow your upholsterer their own lead time on top.
Because each yard is printed for you, all fabric yardage sales are final. A swatch first makes all the difference.
Need this pattern at a different scale? We print to order. Get in touch before you buy and we will confirm what is possible.